Will Online Donors Really Cover Transaction Fees?

[fa icon="calendar'] Nov 9, 2017 4:35:43 PM / by Adam Cassandra posted in Online Donation Process, Donations, Email Fundraising, Online Fundraising, Digital Fundraising

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Unless prompted on the donation page, the majority of online donors probably never realize that 100 percent of their gift isn’t going to their favored charity. While the entire amount donated is still tax deductible, a small percentage usually pays fees charged to the nonprofit by the provider of the online fundraising platform.

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Utilizing Landing Pages in Online Fundraising Campaigns

[fa icon="calendar'] Apr 15, 2016 9:00:00 AM / by Sean Finnegan posted in Landing Page, Online Donation Process, Online Fundraising, Deciding to DOnate

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In our experience, one of the biggest psychological obstacles a non-profit must overcome is simply asking supporters for donations. Most non-profits (certainly the ones we work with at LDMI) are run by good, hard-working, dedicated people. Over time, they see the supporters of their non-profits as more than just donors. They see them as friends. And most people don't like to ask their friends for money. 

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